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    The Next Evolution Of Influencer Marketing

    April 18, 2017
    More and more businesses are allocating their marketing budget for the influencer marketing campaign. Influencer marketing is a concept where a specific influencer is emphasized instead of the overall market. The influencers (people with a reasonable no. of followers in the social media) are chosen by the businesses to promote their products and services in the influencer marketing campaign. According to the study, an effective influencer marketing has an ROI of $6.5 for every dollar spent on the campaign. This is extremely high and attractive. Because it’s so effective, many businesses are leaning towards influencer marketing. According to the recent survey, around 84% of the marketers are planning to start an influencer marketing campaign within the upcoming 12 months. You must have understood by now that influencer marketing is going to be an even more popular concept in the upcoming times. You must be thinking that the concept of influencer marketing has just emerged, and what new evolution might be there in this concept. There are many events taking place in the business world, and it has led to the next evolution in the influencer marketing. Current issues of the influencer marketing Many people are now aware of the concept of influencer marketing. Many brands have tried to create effective micro-influencer marketing campaigns. Some brands have got a tremendous amount of success while others have miserably failed, and they have lost their time, money, and authenticity. Some big companies like Disney and the Addidas have faced a miserable condition because of their campaign. Disney hired the YouTube star Pewdiepie for the campaign, but soon after that, there was an anti-Semitic content seen on their YouTube channel. Disney quickly ended up distancing themselves from their channel. Another company who had a miserable influencer marketing campaign was the Addidas. The Addidas hired Naomi Campbell, a supermodel, to promote their product. Naomi ended up copying and pasting the whole email to her page. This led to decreasing their authenticity. Many other common influencer marketing mistakes seen lately are: one –off campaigns only measuring social metrics Focusing only on celebrities, and so on… What is the next evolution of the influencer marketing? With many mistakes observed in the past, many changes are coming to further improve the effectiveness of the influencer marketing campaign. The businesses along with the social media influencers have learned their lessons. Here is how the influencer marketing will shape in the future. Expert’s Opinions Instead of only asking third-party influencers to promote the product, the experts themselves can promote the product. They have in-depth information about the product, and they can explain it in a better way. According to Andy Polansky, CEO at Weber Shandwick shared his insight saying that there is a strong correlation between corporate reputation and CEO engagement. Turning your experts into influencers can actually improve the campaign. The campaign can be even more effective when third-party influencers share the video. Influencers are brands Many influencers were seen posting spam contents to promote various products. However, this

    Improving Your Site Design to Convert Your Visitors Into Paying Customers

    April 13, 2017
    If you track the traffic to your website, you may be confused as to why you have a lot of visitors but not an increase in profitability. Your lack of paying customers could be any number of things, although your site’s design could be to blame. Here are some tips for improving your site’s design to help turn your visiting, potential customers into paying ones: Prove That You’re Trustworthy We live in an age where anyone can create a webpage, and there are over a billion on the Internet. We all know that some are good and others are untrustworthy can be dangerous to click. So, as a business owner with a website, how do you prove to your customers that you are trustworthy? There are a lot of features you should add, like a secure checkout, but your design can make you easier to trust, too. First, testimonials or the number of customers you’ve served can be helpful. Some experts even recommend having a live Twitter feed or “Live Chat” for 24/7 customer inquiries or support. Secondly, make your return policy and privacy statements easy to read and easy to spot on your home page. Finally, consider your use of color. The color blue is associated with trust, so it’s smart to utilize this color in some parts of your design. Include Social Media Social media buttons are easy to add to the design of your website, but some business owners forget to add them. Many people assume that social media is for a younger audience and maybe young consumers aren’t your target audience. Regardless of demographic, add social media buttons in a place that will be easy to find. Not only will it show customers that you are “in the know” and relevant, but it’s a great opportunity for some free advertising. Mobile Friendly Design Making your website mobile-friendly is a “must have” these days. Fortunately, this is easy to achieve using eHost website builder, which makes your design mobile-friendly on a variety of devices from smartphones to tablets. With more people choosing to shop online and a growing number of shoppers using their smartphones to buy, you can lose an otherwise easy sale if your site doesn’t work well on the go. Focus on Ease of Navigation Your website may be one of the best-looking sites on the web, with great content and a plethora of information that will improve your sales, but if it’s hard to navigate it’s worthless. Most customers don’t want to spend time trying to figure out how to get around on your site, even if they love it, and they are likely to move onto another website. Make your site’s design easy to use for everyone and you are sure to see more sales. Allow Customers to Contact You As an online business, you may never hear from a customer, especially if your site is designed to take care of everything. Even if this is the case, it’s important to let your

    Conversation That Converts: How To Create Real Money In Your UX Design

    June 23, 2016
    First impressions last, and if you are a user experience (UX) designer, you would know first-hand what that really means. UX designers care about the look, the swag. But only because they care a lot about users and their preferences. They also care about the brand and how it will send its message across, how it will enhance experience and engagement, and how it will make money, of course. User experience web design has evolved over the years. As websites were turned into apps, e-mail into in-mail, and blogs into social media posts, it was imperative for UX design to also embrace the change. But while UX design tools have become more sophisticated, the goal has remained the same. A research from the Oxford Journal stated that the goal of every and all user experience principles is to “improve customer satisfaction and loyalty through the utility, ease of use, and pleasure provided in the interaction with a product.” The investment of a digital marketing agency for UX design is well-warranted. Companies know that a professionally-designed digital platform will bring in the likes, shares, and comments. They know that it enhances their audience’s experiences which translate in conversions and actual profit. How do you do it? Here are seven actionable ways to win at the UX design game. Who are you Designing for? Be in the mindset of the user. Only by really understanding the people you are designing for will you be able to create a great web design. Have a persona of the target market in mind. Are they young, mostly women, mostly men, loves to shop, active in social media, online shoppers, etc.? With this, you will have an idea of how your design is supposed to look and work, and what needs are there to satisfy. Know who you are designing for so you would also have a clear idea of your deliverables. Make it easy In achieving a conversion-based UX design, it is important to put the user first. Designers are online most of the time and they can tell a good UX design from a bad one in just a few seconds. Now, put yourself in the shoes of a regular user to identify pain points and eliminate them. Make navigation simple. Style is important but never compromise functionality. Make sure that everything that the market could possibly want (products, promos, contact, etc.) can be easily located. Avoid repetitive tasks. Stop making users re-enter passwords all the time or going back to the main menu just to find themselves starting all over again. Bring Out the Beauty Of course, the look is important. First impressions last, after all. Design should appeal to your target market and must be easy on the eyes. Don’t saturate your audience with too much of the good thing. Remember to push branding while doing the layout, picking a theme or a font style. Always balance look with functionality. It is also important to be consistent and forcing the user to

    Offshore Mobile Software Development: Reasons To Use Agile Methodologies

    April 20, 2017
    “Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning.” – Albert Einstein Much has been and continues to be spoken about the positive and negative impacts of globalisation on the world’s business and financial markets. As the English language has been adopted as the world’s primary business language, so has the US Dollar ($) accepted as one of the world’s major trading currencies. By way of an explanation, let’s assume that I live in the USA, and I would like a mobile business app developed. Before the rise of globalism, I would have to either employ software developers to develop my app for me, or I would have to contract the work out to a national, or even local, software development house. In the last 15 years or so, Information Technology (IT) companies have sprung up all over the globe. The increase in high-speed Internet connections has been a primary driver of IT globalisation. Companies can now communicate with each other easily and efficiently. Therefore, if we go back to our example, I can now contract an offshore software development company from any country in the world to develop my mobile app. Agile methodologies Now that we have discussed the possibility of connecting with an offshore company to develop a mobile business app, let’s look at the concept of Agile, and how it helps software houses efficiently develop customised software. Agile project management “Agile project management describes a set of principles for software development under which requirements and solutions evolve through the collaborative effort of self-organizing cross-functional teams.” In other words, the Agile method of software development is perfect for offshore software development teams. It breaks the software development process up into small increments or iterations. Agile methods essential equate to building the software or app in small steps. The advantages of designing and developing the app in small steps are that the developers and testers are sure that a particular section works before moving onto the next section. It minimises the amount of time that is spent up-front in planning and designing an application, only to discover that the design is not satisfactory.  Finally, a working product is demonstrated to all stakeholders at the end of every iteration. Distributed teams and Agile Agile Methodologies recommend that a customer representative or product owner should be present in every development team. If we go back to our original example, a product owner is someone who represents my business interests. This to make sure that the development stays on track regarding the operational requirements. Because of the distributed nature of global software development teams, the product owner does not need to be in the same country as the rest of the team. What is more important is that the whole team collaborates closely with each other. Final words From the above discussion, we can see that the Agile methodologies work very well for an offshore mobile software development company. The small development iterations, as

    Keeping Remote Time

    March 28, 2017
    Many digital nomads develop apps, websites, and more from a distance. They are employed because of their expertise and the quality of their work. Their independence is their own choice, but it comes with some problems for nomad and employer. Time is their friend Nomads seek the freedom to work where and when they want. But, if they are to produce to the client’s needs, they still must find some schedule to govern their work. While a plastic surgeon in Vegas might have to keep a set schedule, their very freedom from 8-5 workdays presents a strong challenge to their work and personal well being. For example, as contractors, they might have clients throughout the world. Juggling the work and fitting it into their time zone accessibility complicates their work. Nomads and time By Syed Irfan Ajmal, writing for Huffington Post, observed, “Many digital nomads solve this issue by simply having long work days – up to 12 hours or more – and taking longer, intermittent breaks throughout the day.” This means that the apparent freedom is more restricted than it looks. After all, the nomad must be available at any time, ready to change direction, and start something new. And, if part of a wider spread team, they often have to negotiate time. Employers and time Managing these remote workers present employers with their own set of problems. If the nomad is a contractor, the time problem is one matter. If the remote worker is a regular employee, time is another matter. Letting employees work from home, for example, can produce better and more productive work. Managing them doesn’t differ much from managing onsite employees. But, as Time notes, “Several studies show that many remote workers put in more hours because they’re always connected, and it’s too easy to work while sitting in front of the tube with the family, or to check in long after the workday has ended.” This only presents risk to the employer. It lets employees burn out and risks violation of compliance on work rules for hourly workers. Cloud-based solution Cloud-based time management like Clockspot offers a management tool for employers using remote workers. In their words, this time tracking website let’s you “See who’s working when and where, all in real time on the web.” It lets workers enter time wherever they have internet access and, with authorization, to follow the time of their teammates. It helps employers complete accurate payrolls, monitor staff location, and everyone can trace projects, participants, and productivity. Such systems track overtime where applicable, audits all changes, and manage leaves and PTO. The value-added Nomads, home workers, or remote workers, whatever the case provide opportunities for workers and for employers. But, the value lies in the product they produce. Employers want quality work when they need it. And, independent workers understand that. Still, a lot of temptations challenge their ability to get the work done. Employers want to manage remote workers and still respect their independence. But, ownership requires

    How To Build Your First Blog

    March 20, 2017
    When it comes to building your first blog, there are tons of things that you need to think about. You didn’t just think that you could start posting right away, did you? We wish it was that easy! You’re going to have to go through some crucial steps before you can start creating your amazing content that’s going to be read by people halfway across the world. The following guide is going to help you out with that and give you all the steps to make your perfect blog. Read on and happy blogging! Pick your blogging platform. When you first start out on your process of building a blog, the first basic step you’re going to have to take is where you want it to be based. You’ve probably already heard of WordPress, right? Well, if you’re like most people, you have and that’s for good reason. WordPress is one of the most common platforms to base your blog off of. In fact, there’s over 82 million people on WordPress, so it’s definitely not a small platform. WordPress makes your life super easy by helping you build your blog from scratch, so you don’t have to learn how to code to make it happen. There are tons of other blogging platforms to choose from, but if you want to make your life easy, WordPress is the way to go. Choose a web host. Next up, you’re going to have to choose whether you want to pay for a web host or whether you want to choose a free one that’s available for anyone. That’s right – you can’t just have a blogging platform. You’ve got to have a web host that will host your blog and get you a domain name. If you choose a free service, you won’t get your own domain name. For example, instead of “123.com”, you’ll have to deal with “123.wordpress.com” or “123.tumlbr.com”. This might have some negative repercussions if you’re trying to set up your own personal brand or easily get visitors to your site. It’s a lot better overall to go for the $5 to $10 web hosting service every month. Set up your very own domain. Once you have your blogging platform and web host down, it’s time to pick your own domain. This is one of the most exciting parts of the process! You get to choose exactly what to call your site, as long as it’s available! You will do this through the web hosting platform you chose. Choose a name that’s going to stand out from the crowd and shows off your personal brand in the best way, like that of dallascodingacademy.com. Design (and redesign) your blog. And lastly, we have one of the most important parts of starting your blog. Through WordPress or whichever platform you choose, you will be able to pick a design and mess around with it, adding various widgets and tools for visitors to go through your site with. Feel free to make this

    10 Tips For Small Business SEO

    March 17, 2017
    Your small business website simply won’t bring you business without Search Engine Optimization (SEO). Without investing in SEO, prospects won’t find you, stay with you, or click through to buy. Basically, SEO refers to the process of improving the position that your website appears in as the result of a browser search. As it says in The Guardian, “As a general rule of thumb, sites that appear higher up in the results will get more traffic to their pages, and so potentially more business. Your goal is to get to page one and ideally to position one.” Small business SEO can pursue this goal by following some of these tips: Forget what you’ve heard. Loading a website with content copy full of keywords no longer does the trick. Opt, instead, for key phrases, groups of two or three words directly related to your purpose. And, when you settle on key phrases, use them consistently across all your business’s venues. For example, using the same phrases on your site, your Facebook page, and Pinterest will link them all together in the browser’s “mind.” Contact the browser. You must tell the respective browsers that you are open for business. Each browser has a sign-up page where you enter basic info like the business name, address, phone, and URL. This info puts you on their maps, so to speak. Design a clean page. Browsers do not search for color, pictures, music, or logos. So, your web designers should shoot for simplicity. Simplicity can still be elegant and powerful, but it should invite and engage more than dazzle and impress. Identify images: While browsers do not search for pictures, they will respond to image titles, so name the images or give them titles as you save them. For example, change a 1234.jpg to a car-in-the-rain.jpg. Select content copy. The landing page for a website needs brief but pointed language, words that direct more than explain. Content on additional pages should give tightly- worded explanations. Do not clutter pages with product specs or manuals if they can be left to a link, and do not use content that would be better placed in a blog. Use header tags. Header tags attract browsers, so they should be phrased briefly and appear as titles and subtitles throughout the content. For example, if a key phrase appears in content on every page as well as in headers, you multiply your chances for contact. Manage the URL. You can write the URL for each page of your site. Even if words like a, the, in, for, and such appear in your page title, you can replace them with dashes in any part following the domain name. Share your genius. Your name, business name, and enriched key phrase such as ”Albert T Van Huff Atty” belongs to you. So, spread it around by contributing to other sites, forums, professional, online communities, and social networks where your name, business name, and enriched key phrase will backlink to your site. Optimize your

    How To Quickly Track A Cell Phone Location

    March 9, 2017
    Cell phones have undoubtedly become one of the basic necessities a person should have. One can still think of living a day without TV and other gadgets but not having your cell phone around sends a shiver down the spine. The fear of losing one’s phone is so prominent that even Psychology has given a name it- nomophobia! But if you do lose your phone, you need not worry. You can track its location for free using apps like mSpy. These apps are the biggest boon to people who suffer from nomophobia. Discover how different apps can assist you in getting back the phone that belongs to you. iCloud iCloud enables you to track your iPhone for free by following some simple steps: You have to simply login your Apple id and password in the iCloud. Search for “Find my iPhone” icon and click on it. A large interactive map will pop up which will highlight the locations of all your Apple devices. Clicking on the icon “Devices” appearing at the top of the screen will display all your Apple devices. Select the one you want and track a cell phone location for free within a fraction of seconds. mSpy The mSpy application, available at www.mspy.com, is capable of tracking any lost smartphone, whether it’s Android or your premium iPhone. It offers a free trial version which is then replaced by subscriptions. Download the mSpy app on your device and choose a plan which best suits your needs. This will enable you to access companies control panel detail which is directly linked with the phone you are spying. The favorable part of mSpy is that after installation, it doesn’t reflect any notification or a pop-up message on the lost phone. Thus, the user will never get to know that he is being monitored. You will get each and every minute detail of the activity being done on your phone. Further, GPS tracking will guide you with the exact location of the user. Android Device Manager Android users can easily track a cell phone location for free in case of theft or lost using Android Device Manager, a built-in tool in Google Android Devices, and a Google account. Just navigate Google Settings option, click on the security tab, and you will find these two options: “Remotely locate this device” and “Allow remote lock and erase”. Keep them turned on. Keep the “location access” on, too. Now in case if you lose your phone, just follow these steps: Access the Android Device Manager app on any Android phone. After signing into your Google account, just swipe the screen, and at the bottom of it, you will get access to your devices. Select the device you want to locate, and soon a map will appear revealing the location of the tracked device. Conclusion Tracking a lost phone has never been easier. There are many apps that will take you through the steps to detect the lost phone. You can choose the one which

    Why Use A Local SEO Company?

    December 29, 2016
    Every business owner knows the importance of SEO, and if they don’t then they should. It determines which websites appear first in online search results, which is important because customers are much more likely to click on one of the first results than one that appears on page 79. There are numerous SEO companies you can contact online and work with remotely. However, if you want to focus on the Los Angeles area or want a more personal service, it might be worth finding a Los Angeles based company who you can work with in person. Marketing experts RedMoxy recommend this as a ‘general’ company that can help you tap into all 50 states, and worldwide. However, a local service will focus their efforts directly on the immediate area, meaning you will be much more likely to draw in local website visitors rather than outside visitors who aren’t relevant to your business. They will also know the local area and understand your needs better, meaning they will help to make the most out of your SEO campaign. Why a Local Company? If companies are based out of state, or even internationally, are still effective,  then why go for a local company? It has a lot to do with the complexities of SEO. The algorithms that search engines use to rank websites change constantly, which is specifically why businesses need to hire SEO experts to adjust to these changes. Forbes Magazine says that these changes are complex enough on their own, but become even more complicated at the local level. Here are some good reasons why you should consider SEO services in Los Angeles such as SEO Tuners: Personalized services. Put a face to a name rather than communicating solely through e-mail. Create relevant content. Target a local demographic. Focus on local marketing. Hire somebody who lives in and knows the area. Comply with local laws and restrictions. Contacts with local businesses and partners. Understanding of local culture. Faster and more dedicated service. What Will a Local Company Do? Good SEO services in Los Angeles will be able to help you by taking the following steps: Researching your business and competitors, determine your needs, and making up an action plan. Revamp your website and online presence. Build external links towards your website. Create great content that will get the word out about your business and draw people to your website and services. Keep a track of how your SEO is doing and report back to you. Doing all of this on a regular basis and making any necessary changes to comply with new algorithm will ensure you always have fresh content on your website and a consistent stream of visitors coming to your site to buy your product or use your services. Your marketing budget should be treated carefully, particularly if you are a small local business. Relying upon a trusted local SEO company is one great way to make the most out of your budget to market efforts and attract

    Do Not Go Live Until You Review The 10 Items On This Checklist

    December 20, 2016
    Finally the long nights spent installing a content management system (CMS), choosing a hosting platform, sorting through hundreds of themes that suspiciously begin to look alike the more time you spend looking for the perfect one and outlining content have come to an end and it’s time to launch right? Wrong! Next phase – testing. Whether you are experienced web developer or you just playing around with your first website, you want to make sure you have a checklist handy during this phase of the project. This is because you only get one chance to make the right impression and this does not only apply to new websites but situations where the site is being moved from one content management system to another or when a complete redesign has just been done. Crafting an effective website always starts with an understanding of who the target audience is and what they expect to gain from a visit to your website. Some of the common reasons users give for not returning to a website include poor user experience, a lack of thought for security, 404 errors, poorly crafted content and excessively long load time. These are issues that a website launch checklist can help mitigate. If you surf the net regularly enough, you would come to realise that the best websites are the ones that are very intuitive and user friendly and a checklist has a lot to do with that. Here’s one we found for you.

    Internet Marketing: Tips For Success

    December 19, 2016
    Leverage the Internet and the power available to successfully market your business. The following guide should give you the basic knowledge of how internet marketing strategies work and how your business can benefit from online marketing campaigns. On your site, link the entire site must appear on every page. You find them in the bottom of a page, since this is where most webmasters place. This type of link should be on the main page so that all your customers will see. For example, you can use these links to direct customers to form a central control or sales page. In addition, the menu should act as a link list the entire site to guide your users the pages they want to see on your website. A clear informative description of each link is the key. Help your visitors by creating a menu that is easy to understand and navigate. Also consult with Flag Counter as well. HTML and meta tags work well with search engines. Meta tags are used by search engines to find the most important things on your site. Create meta tags quality by choosing popular keywords and relevant. Using too many meta tags can do more harm than good. A different meta tag for each page of your site is important to ensure that the search engines will send viewers to this specific part of your page. You must understand how the H tag works in order to use most effectively. HTML is a computer programming language that uses tags to indicate the importance H series of text. H1 tags will format your content to make the tagged text appear in a bolder and more police. Make use of the label for the main title of the page. H2 and H3 tags are used to display the titles of sub-sections of your site. This will help your visitors to read your page easier and search engine spiders to find the important content on each page. Always try to find innovative ways to promote your products on the internet methods. While many webmasters use SEO and other marketing methods that are sure to work, you can also consider things like internet marketing. The highly social nature of the Internet, it is very likely that articles, photos and videos go viral. What this means is that people will help spread the word about your site via friends and contacts. When content goes viral, it has a short burst, but intense popularity, which can give your website traffic a great boost. It is difficult to say what kind of content will create this kind of sensation, but one thing is certain is that ordinary content certainly will not do it. Look through what has gone viral in the past to get an idea of what can help your website go viral. These are a sample of the basic techniques of internet marketing. Once your business grows, you can mix these ideas with new and more complex to reach additional

    Find Technology Jobs On Contentmart.com

    December 8, 2016
    Welcome to cotentmart.com, your one stop destination for all your content-related needs. As a writer on this platform, I can tell you very uninhibitedly that this platform is not just one of the best, but THE BEST platform, when we talk about freelancing websites all across the globe. Contentmart is one of those user-friendly websites that helps you establish yourself as a writer on this platform quickly and efficiently and if you’re really good, you’ll find a name for yourself here with an amazing profile to show for it within no time at all. As you will rightly see in this Contentmart review too, whether you are looking for a little side income to satisfy all your shopping needs or you have a real passion for writing and want to find yourself evolve in this field, there is something for everyone here. Find jobs quickly You can start finding jobs on Contentmart almost immediately. All you got to do is to sign up as a copywriter on this platform, complete your profile and take a beginner’s English test which you will be able to clear quite easily if you have a good command over the English language and you’re done! You can start bidding right away for projects that interest you. Clients will initiate a conversation with you through chats if they like what they see in your profile and proposal and award you the project. All you have to do after that is show your magic and write amazing content, after which, the client will release your payment and you will have done your first order on this platform. Yes, it is that simple! Do a thorough background check of the client Contentmart gives you the provision of checking out the past reviews and ratings of the client from previous writers who have worked with them so that you can then decide if you want to work with the client or not. Reliable payout system Contentmart has a reliable payout system which is that after you submit the results for every order, the client releases the payment (the deposit for which has already been done by the client at the time of awarding you the project) and even if the client does not manually accept the results, Contentmart has an amazing provision of auto-accepting the results after 4-5 days so that you get your payment for the work done. Conclusion Hence, it can be said that Contentmart is without a shadow of a doubt, one of the best freelancing platforms out there where you can earn a considerable living and where even newbies can find a place for themselves quickly and effectively.

    Online Reputation Management Case Study By Sparx IT Solutions for Renowned Physician

    December 7, 2016
    The client is an esteemed physician for Internal Medicine and Aesthetic Medicine located in Warwick, Rhode Island. With over 23 years of experience as a trusted healthcare provider, he specializes in Aesthetics, Primary care, Geriatrics, Emergency and ICU care. The client completed his MD degree in 1993, after which he went for a residency program in Internal Medicine from Brown and Boston University in 1999. Client Requirements Seeking consultation for managing Online Reputation When the client contacted us, he was in emergent need of an effective reputation management. After many consulting sessions with the client, our team came across the most ultimate solution to help them achieve the goals to add positive reviews. Our professionals analyzed their case and designed a reputation management plan. How Sparx IT Solutions Maintained The Client’s Positive Reputation We understand the importance of a good online image, therefore came up with the best reputation management techniques. Our specialists utilized cutting-edge online strategies to ensure amazing results. With an eye focused on availing positive search results in the first page, we compiled some of the best ways to encourage a steady stream of positive reviews from existing patients. Sparx IT Solutions’s Strategy After getting approved by the client, our talented professionals headed towards a positive search result which included: Creation of a unique content: With the help of unique, well-optimized content written by our extremely talented and experienced writers, we helped outrank any unrelated reviews appeared on the web. Content Syndication: Our experts used this fresh and keyword rich content to get crawled by search engine bots. We adopted this process to post the blog or video content into the best websites to kick the unrelated content out of first page of the search engines. Link building: Our team launched a link building campaign on niche websites, blogs and social media channels and started sharing positive buzz on these platforms. Video promotion: In order to grab consumer’s attention through an influential message, we started off with professional video promotion to get our client’s profile placed on top of the major search engines. Social Media Promotion: Our experts made use of top social networking platforms like Facebook, Google+, LinkedIn and Twitter to strengthen profile visibility. RESULTS The client was delighted with online reputation management solutions as it worked the same way as planned and expected. This ORM campaign lasted for about 2-3 months. The outcomes were even more impressive wherein 2 of the 3 targeted keywords started ranking in number 1 position. Page views got multiplied whereas the bounce rates declined. In short, there was an overall increase seen in traffic. Client Testimonials

    Get A Robust Online Presence from Quality Web Designers

    November 24, 2016
    The digital world has changed the marketing landscape to a great extent. There has been a paradigm shift in how the businesses used to interact with the customers before. A majority of businesses has changed their business model from brick and mortar to click and mortar. Amidst all the digital transformation, a website is one such digital blessing that offers a robust online presence to any business or organization. The same has made the firms look for brilliant web designers who can offer quality services at an affordable price. The web designing companies always come up with attractive packages and custom website design to lure the clients. They ensure that they offer a flawless web presence with an appealing user interface and amazing user experience that could retain the visitor for a long time. Even after the premium quality services of these firms, there are businesses that always pick freelance website developers to get the job done. Even they leave no stone unturned in offering the final product that is fool proof and appealing to all eyes. Right from the coding of the website to its architecture, everything is taken care of by the web designing companies. Prudent checking, responsiveness of the website, test run, etc. is undertaken meticulously by the web designers in order to satisfy their client and offer a glitch free experience to the visitors of the website. There are plenty of web developer contractors and freelance contractors for web development available for hire who apart from making a website for your business can offer other services such as the creation of a landing page for your social media ads, maintenance services for your current website, updating the content on it, etc. However, paying website developers for the services which are not required doesn’t sound wise at all. Hence, finding them for a specific task and paying them in proportion totally makes sense. Look for the best Web Developer Contractor on YouDo Whether you are looking for a web design agency or freelancers for your website project, YouDo is here for your help. With a vast database filled with verified freelancers and designers of the website, the process of hiring becomes quite easy. However, three simple steps should be followed by the individuals looking for these professionals for hire. First of all, the registration on YouDo should be undertaken. Though the hiring can be done without registering also but it is recommended to do so. After successful registration, the one looking for the web designers on a contract basis can fill a task form with his credentials, specific nature of the job, special instructions for the designer and his budget for the overall project. Once the task is published, YouDo mines its database and handpicks quality designers of the website as per your requirement and budget. You can do the further evaluation by looking at the reviews and ratings of these developers. Funnel them down to few, have a word with some of them, find out who

    Recording A TV Show While Traveling With Movavi Screen Capture Studio

    November 21, 2016
    You will surely get fascinated with the television programs of the country you are visiting in the country. If your laptop comes with a built in TV tuner card, you will be able to receive the television shows that are broadcast in the local channel. You should grab the opportunity to record the TV shows because you might have to wait a long time to come back visiting the country again. To record the local TV show, you will need to install a screen recorder software like Movavi Screen Capture. Movavi Screen Capture is easy to use for recording television shows. It features a recording frame that is adjustable on all sides. The recording frame will appear on its own without you having to navigate to the menu to launch it. The recording frame is like the camera lens and everything that occur within this frame will be captured. If you already know the resolution, you can look under the Select Capture Area drop down menu and see if it is listed there. Movavi Screen Capture gives you the option to manually enter a custom resolution. You must first open the TV tuner software and select the channel that is broadcasting the shows you want to record. After that, you must set the recording frame over the video player in the TV tuner software. You can click on the alarm clock icon to set it to automatically stop recording when the TV shows finish broadcasting. This can save you the hassle of constantly monitoring the recording of the TV show. Get more details at www.movavi.com/screen-capture  . When the screen recording is stopped, you will see a video player with two triangles on both sides. You can move the triangle markers to tell the software which part you want to save. for example, the triangle marker tool is useful if you waste a lot of time recording something not related to the TV show in front or at the end. Finally, you can choose the format you want to save the TV show in such as MP4 or AVI and click the Save button. Screen recorded video can be large in size if it has a long video length. You are informed of the size and length of the screencast during the recording. You can record the screencast in parts and transfer each part to an external drive if you feel that the video size is getting much too large for your computer hard disk to hand. After saving the screencast, you can play it on your own media player to see if it the recording of the show goes smoothly. You can also save the screencast in a mobile phone compatible format so that you can watch it on your smartphone afterwards while you are on the airplane. Before clicking the Save button, you want to play the video to see if the entire TV show is recorded properly. You can press the Delete button if you feel that the

    Things To Know About HotPrinting

    November 19, 2016
    HotPrinting like any other printing stores and show room provides its customer with the service o printing hat so ever is require. Being a part of an organisation or any firm, one must have come across much such time when there came a need of getting something printed. Be it the launch of some new products or services, an exhibition, participating in the trade fair, decorating the office, some kind of advertisement or marketing for the products, in every case there is requirement to have a hardcopy printed in order to advertise the particular scenario. Even in schools and colleges, the students or the management somehow or the other needs to get posters and pamphlets printed. In the toddler schools where they give the starting lessons to the infants, posters are the best suitable way. This is because colorful posters and papers always tend to grab the attention of each and every human being. Toddlers are the ones who do not even tend to pay attention towards one single thing for a long time. Hence, in order to teach them with the basic alphabets, numbers, their spellings and common fruits an vegetables, posters play an important role as they contain pictures along with the text that excites the toddlers. HotPrinting is one such company that serves with the printing of all such posers and document within the shortest span of time possible. Searching a little on the internet would assure one of the facts that HotPrint holds a high reputation and quality in the market since years and have a huge number of happy and satisfied customers so far. They serve their customers with the best of their professionals and services and the professionals working under HotPrinting are experienced enough to dig in to the depth of any information given to them so as to put their best on the printed sheet of paper. Starting from a small discount coupon to the largest of banners, everything gets printed with ease and with the most suitable color combination so that things do not look weird when on display or use. Printing each and every information, numbers, and dates in the exact way it has to be printed is what HotPrinting rely upon. They make sure that nothing gets missed out when printed. In case one has the need of getting some prints in bulk in the near future, it is advisable to try HotPrinting and experience the difference.

    Why Hot Printing Is Cost Effective?

    November 19, 2016
    Everyone uses printing services in their life, whether for personal purpose or commercial purpose. Printing process needs to be understood before going for any printing tool for marketing. You may get printed only images of your product or you may choose images along with introduction of products. Printing means three dimensional images that portray your brand’s qualities and form image icon. If you are going for the reputed printing firm for getting your printing jobs done then you really need not have to worry about anything further. How many times you have heard about hot printing? Nowadays hot printing is recognised as most cost effective and durable pattern of printing. Understanding the concept of Hot Prints is not much complicated. The best thing about going for Hot prints is that you can search for them online, learn about them, hire them and place your order with them online sitting at home. No wonder there are many and many other printing firms which you can hire and place your orders with, but going for the reputed and reliable firm is really very important. No doubt, Hot prints is a great option and you can easily and without any doubt go with them. While choosing the tool for your promotional benefits you may get confused. Choose according to your purpose to target huge audience in single stroke. Poster printing is one of the easiest marketing weapons in today’s time. Poster printing with the help of hot printing is much cost effective and durable. If you have organised an event and you want to announce it in the public then you can go for poster printing via hot printing. Hot printing allows you to choose thicker materials which can bear the weather effects and the brightening colours used by them can attract public which can fulfil your need and can make your job easy. This investment on the printing process of marketing tools leads you towards the success of your event. Online services are available today and hence looking for hot printers and learning about them is not at all a tough task. Placing your order with them is easy and getting it delivered at your door step is exciting. So, why to waste your time here and there looking for printing firms when you can place your order with Hot Prints, a reputed and reliable name in the printing market.

    60-40 Scrapped: Good or Bad?

    November 18, 2016
    The Joint Entrance Examination Apex Board has finally decided to scrap the current system of 60-40 marking scheme. Till now, the JEE Main rank is calculated considering two factors. 1. JEE Main Score. 2. Board Marks. Find out the difference between Ranks and Marks JEE Main score in given 60% weightage, and board exam is given 40% weightage. They also had to secure 45% in each subject. However, now onwards, this system will not be followed, instead, the criteria is changed to the following: Only a minimum of 75% or rank among the top 20 percentile students in their respective board exams is required. NIT’s, IIEST, IIIT’s, and Government Technology Institutes are going to accept the new selection criteria. The old system brought a lot of burden on the shoulders of the students and expected them to excel both in the boards as well as the JEE Main exam. While this may not be impossible, but it most definitely is not a cake walk. From what we think, it’s an over burdened expectation from the students who are yet to actual put their first step in the outer world. A person will put in effort for something he really wants to achieve. It sounds illogical and appalling to put in effort on something for something else. Would you be given a drivers license for a four wheeler on the basis of checking how you drive a two wheeler? No. Exactly. You may argue that this is the level of excellence that is needed if someone wants to get into a reputed college, but that doesn’t have any strong argument in it’s favor. Hence, we welcome this move by the authorities and are sure that this will make thing easier and more relevant for all the students.

    Things To Know About Mobile Phone Battery

    November 18, 2016
    Power is fabulous — when you have it. When you don’t — like those times your mobile phone battery goes dead— you’re sunk. No wonder you find heavy users of mobile phones rarely using power-hungry features such as video calling. Many carry extra battery packs with them. Batteries have been the foot soldiers of the digital revolution, but the lifeblood of mobile phones. Unfortunately, battery technology hasn’t kept up with the rapid pace of technological advancement. Recent research indicates that the amount of energy a battery can store is growing by 8 percent a year, whereas mobile phone power consumption — mainly due to backlit colour screens and high-speed wireless networks — is growing at more than three times that rate. Most mobile phones are sold with a standard battery that gives you an average talk and standby time. So what can you do when your phone battery is dead or the charge level indicator starts acting up? Purchasing a mobile phone battery is not as simple as buying an AA-sized battery from your corner store. There is usually more than one type of battery available for a given phone. In addition, weight, lifetime, talk time, and cost should be taken into account. All these factors can have a significant impact on your mobile phone experience. Talk Time and Standby Time Talk time deals with making and receiving calls. Standby time is when your phone is turned on and you’re not talking to someone. Most manufacturers specify talk time in minutes and standby time in hours. Talk time usually varies from 180 to 750 minutes, whereas standby time varies from 200 to 400 hours. Why is talk time dwarfed by standby time? Because your mobile phone has to transmit power during talk time. Manufacturers are constantly striving to minimise power consumption through smarter designs. Most of these power saving techniques have only helped prolong standby time. Talk time hasn’t improved a lot because the power needed for the transmitter hasn’t changed. (Significant improvement in talk time can be achieved only through new battery technology.) This means that a phone with a week or more of standby time may still manage only an hour or two of calls before its battery become flat. When a manufacturer specifies talk time of 450 minutes and standby of 240 hours, it means you can either talk nonstop for 450 minutes or go on nonstop standby for 240 hours — but not both. In real life, you use a combination of talk time and standby, and therefore your talk time and standby time can be significantly lower than the manufacturer’s specifications. Battery Capacity The capacity or rating of mobile phone batteries is measured in milliampere-hour (mAh). The capacity of most batteries varies from 500 mAh to 1200 mAh and depends on the type of battery. Generally speaking, higher capacity leads to longer talk time. For a given phone and battery type, choose a battery that has the largest capacity. This will give you more talk

    Versatile Screen Capture Software Available Online For The Users

    November 17, 2016
    As the use of the computers and laptops are well known to all these days, it is not necessary to go in-depth of this. However, there are so many different features which a person needs to understand to make the best use of the technology that are found these days. One of the features is Movavi Screen Capture Studio. This is an ideal feature where your computer screen can be captured easily. There is screen capture software that is available online. If you have to frequently capture the screen then you can get one of this software which would simplify your work. There is amazing software that is available out these. Thissoftware offers such versatile features that help the user to add several effects to the screen shot that they have taken. They can be best used according to the creativity of the person. The use of screen capture software is one of the easiest and simplest ways to capture the screen. The simple click on the software would do the job. You can easily take a screenshot of anything that you want.  This can be instantly used and best results can be obtained. Methods To Take Screen Cast And Methods To Edit And Save The Video If you are aware of the screen capture option, then you would know about its features and uses as well. The Movavi screen capture software is essential to create videos and to effectively capture the streaming videos. If you have to take a snapshot or capture Skype calls you can do with the Movavi screen capture software. First set up the screen capture on the windows, then capture your screen cast, in the third step edit the video and the final step is to save the video. If you want to edit the videos or use some amazing filters then you can make use of the processing tools to get the best results. The options that are given here are commonly used by people once they learn the potentials of the software. There are several such options that you can use, such as making professional screencast with Movavi Screen and polishing of videos using the editors and so on. If you want to learn them in detail then you can make use of the tutorials to get an idea on the different ways that are used to capture the screen video and learn how to save those screen videos in appropriate format.

    Build For Tomorrow Today With Fresh Marketing and Recruiting Solutions

    November 17, 2016
    What do human resources managers, advertising agents, and sports coaches all have in common? They all know how to build a winner. After all, when it comes to building a great sports team, the best coaches, general managers, and owners all know that it begins with great talent and even better leadership. Human resources managers likewise know that to have a successful company, you need to have quality people in the trenches directed by the best leadership around. Of course, knowing that you need talent in order for your business to succeed is one thing. Actually attracting that talent to come work for you? And to motivate that talent to reach its full potential once it arrives? That’s something else altogether. Particularly in the modern online marketplace, recruiting the right people can mean the difference between your company being buzzworthy and trendy or stagnant and stale. Here’s just a few ways by which online advertising agencies can help you get the word out about your company, and recruit a winning media and marketing team as well. Digital Marketing One of the fresh realities of this brave new marketing world in which we live is effective advertising and overall presence on social media. Nowadays, if you’re not on the Internet, you may as well not exist business-wise. If you’re not on social media, you’ve forfeited the chance to reach customers everywhere from across the street to around the world, furthering the impression that your business is an obscure, invisible nothing—and thus, you’ve lost your chance at acquiring key talent. The best advertising agencies know this, and they will work with you to spruce up your overall online image and the effectiveness of your website. From designing a social-media friendly logo and graphics to creating effective SEO (Search Engine Optimised) articles and online marketing content, these companies provide some of the best online solutions available. These techniques drive people to your site by increasing your placement and prominence in Google and other search engines, and an advertising edge is absolutely essential nowadays. It drives up your exposure, your overall image, your ability to effectively market to others, and it increases your profit margins as well, thereby making you a more attractive company for fresh talent. Recruitment Websites In the same way that being a successful sports team can attract free agents’ interest, becoming a more successful company via SEO, social media management, and other effective forms of digital marketing can attract new employees to your site organically. The best teams and companies always scout the competition and talent pools for fresh talent. The best holistic digital marketing and recruitment companies thus offer scouting and “head hunting” services, allowing you to view the work of the best people out there. You can also craft a job application in proper form, and then leave it with the digital marketing company to give you real recruitment solutions. This approach can be incredibly versatile, allowing you to do everything from filling a current and pressing need
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