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    Conversation That Converts: How To Create Real Money In Your UX Design

    June 23, 2016
    First impressions last, and if you are a user experience (UX) designer, you would know first-hand what that really means. UX designers care about the look, the swag. But only because they care a lot about users and their preferences. They also care about the brand and how it will send its message across, how it will enhance experience and engagement, and how it will make money, of course. User experience web design has evolved over the years. As websites were turned into apps, e-mail into in-mail, and blogs into social media posts, it was imperative for UX design to also embrace the change. But while UX design tools have become more sophisticated, the goal has remained the same. A research from the Oxford Journal stated that the goal of every and all user experience principles is to “improve customer satisfaction and loyalty through the utility, ease of use, and pleasure provided in the interaction with a product.” The investment of a digital marketing agency for UX design is well-warranted. Companies know that a professionally-designed digital platform will bring in the likes, shares, and comments. They know that it enhances their audience’s experiences which translate in conversions and actual profit. How do you do it? Here are seven actionable ways to win at the UX design game. Who are you Designing for? Be in the mindset of the user. Only by really understanding the people you are designing for will you be able to create a great web design. Have a persona of the target market in mind. Are they young, mostly women, mostly men, loves to shop, active in social media, online shoppers, etc.? With this, you will have an idea of how your design is supposed to look and work, and what needs are there to satisfy. Know who you are designing for so you would also have a clear idea of your deliverables. Make it easy In achieving a conversion-based UX design, it is important to put the user first. Designers are online most of the time and they can tell a good UX design from a bad one in just a few seconds. Now, put yourself in the shoes of a regular user to identify pain points and eliminate them. Make navigation simple. Style is important but never compromise functionality. Make sure that everything that the market could possibly want (products, promos, contact, etc.) can be easily located. Avoid repetitive tasks. Stop making users re-enter passwords all the time or going back to the main menu just to find themselves starting all over again. Bring Out the Beauty Of course, the look is important. First impressions last, after all. Design should appeal to your target market and must be easy on the eyes. Don’t saturate your audience with too much of the good thing. Remember to push branding while doing the layout, picking a theme or a font style. Always balance look with functionality. It is also important to be consistent and forcing the user to

    Yoast SEO vs. All In One SEO Pack – Which One Is Better?

    June 7, 2016
    For a new website owner, SEO can be overwhelming and confusing. One wrong step and your website can land in the sack of other millions of uncharted sites, never to be found by any user. However, using WordPress to build a website has its own benefits including the availability of hundreds of thousands of free WordPress plugins that can be used to extend or improve the functionality of your site. And using these plugins to optimize a site for search engines is no exception. WordPress offers two most popular SEO Plugins – Yoast SEO and All in One SEO Pack. It has become a common practice for WordPress Website owners to use one of these two plugins for SEO. But how do you decide which SEO plugin to use for your website? Well, today’s post takes a closer look at these plugins and compare them on the basis of their functionality, features, and various other factors to make the decision of choosing the best one easier for you. Introduction Yoast SEO plugin: Yoast SEO Plugin, formerly known as WordPress SEO by Yoast, is one of the most popular and preferred SEO plugins that was developed in 2010 by Joost De Valk. With years of updates and improvements, Yoast SEO has become an invincible and powerful plugin that powers millions of WordPress sites. All in One SEO Pack: Developed by Steve Mortiboy and Michael Torbert, All in One SEO Pack was launched in 2007 and has managed to earn a huge client base. The plugin has been downloaded more than 27,754,451 times till date. Installation and Setup It takes a lot of knowledge to understand and successfully integrate SEO plugins into a website especially for those who are not tech-savvy. Thus, it is important for an SEO Plugin to make it convenient for novices to install and configure the settings without having any technical knowledge. Yoast SEO: In order to get started with Yoast SEO, you need to first install and activate it. Once you have activated the plugin, you will have plenty of options to configure. However, the plugin makes it easy for you understand these settings and configure it accordingly by prompting to start the tour that takes you from one setting to another. Yoast SEO plugin’s settings page has various different sections where each section further has different tabs. Therefore, it’s pretty easy for users to find the necessary settings in the Yoast SEO settings page. Also, in case you are stuck anywhere during configuring the settings, you can always click on the purple Help button to watch a video tutorial. All in One SEO Pack: Just like Yoast SEO Plugin, you need to install and activate this plugin. All in One SEO Plugin offers a menu item which holds All in One SEO Pack’s settings. It showcases all its settings on a single settings page, which may look overwhelming for some users. The settings page is divided into various different sections, where each section has a specific

    Top 10 Futuristic Mobile App Design Trends That Will Matter Soon

    April 28, 2016
    Today’s modern consumers demand more mobile accessibility from their brands where it is easy to browse the latest updates and products. People now spend a lot of their time on smartphones and tablets. Therefore, it is the need of the hour for these business brands to provide their users with a pleasing app to hold the attention of the consumers to buy their products and services. This is the reason apps have become increasingly powerful to keep up with the more advanced options this power provides. Developing a mobile app is now becoming a cool story. But with the latest visual designs that are impressive is some element that really connects with young users. It is important to adapt with the latest trends that may look amazing on every device be it iOS or Android. So, here is what the future might hold for all mobile apps. 1) Growing Demand for Mobile Apps With the growing demand for apps, the future trend will have custom user experience at its center and might soon be the main norm. There might be few features that will include responses but the biggest focus will be on easy navigation. Big Data and Analytics can help in creating better user experiences which will also include authentication strategies for security reasons. 2) Diffused Backgrounds Use of diffused backgrounds will be the new trend one would expect in a mobile app. It will enable designers to make the call to action button viewable and accessible with a clean and simple style, which in return can generate more returns to one’s business. 3) Smooth Navigation One should keep in mind to place all elements of navigation and menu carefully. The Apps with their clear typography, clean interface, and simple aesthetics are in lot of demand in today’s market. Easy drop down sub menus or menus sliding out from the side of the screen will do it better for consumers to find the content, information or service they’re looking for. One can expect that seamless navigation will deliver a smooth, uninterrupted, relaxing, and friendly end-user experience. Creative use of swipes and other gestures like Peek and Pop are also becoming more popular among app platforms, enhancing the visual appeal of any mobile app. 4) Micro Interactions Micro interactions are the key features of an app design. It allows users to feel something or reach out to another user or object instantly. As feedback is the most important part of the micro-interaction cycle, it helps to create engagement, contribute to the resulting function that this app is a vital part of their daily lives. Thus interaction is a must-have design element that you can’t ignore. 5) Eye-catchy Fonts In the near future, app designers will need to resurrect the big and bold fonts that has the capacity to give life to even the ugliest of apps. Fonts need to be scalable to fit in every screen that can be easily readable. Context awareness is an element in mobile apps that

    Get A Robust Online Presence from Quality Web Designers

    November 24, 2016
    The digital world has changed the marketing landscape to a great extent. There has been a paradigm shift in how the businesses used to interact with the customers before. A majority of businesses has changed their business model from brick and mortar to click and mortar. Amidst all the digital transformation, a website is one such digital blessing that offers a robust online presence to any business or organization. The same has made the firms look for brilliant web designers who can offer quality services at an affordable price. The web designing companies always come up with attractive packages and custom website design to lure the clients. They ensure that they offer a flawless web presence with an appealing user interface and amazing user experience that could retain the visitor for a long time. Even after the premium quality services of these firms, there are businesses that always pick freelance website developers to get the job done. Even they leave no stone unturned in offering the final product that is fool proof and appealing to all eyes. Right from the coding of the website to its architecture, everything is taken care of by the web designing companies. Prudent checking, responsiveness of the website, test run, etc. is undertaken meticulously by the web designers in order to satisfy their client and offer a glitch free experience to the visitors of the website. There are plenty of web developer contractors and freelance contractors for web development available for hire who apart from making a website for your business can offer other services such as the creation of a landing page for your social media ads, maintenance services for your current website, updating the content on it, etc. However, paying website developers for the services which are not required doesn’t sound wise at all. Hence, finding them for a specific task and paying them in proportion totally makes sense. Look for the best Web Developer Contractor on YouDo Whether you are looking for a web design agency or freelancers for your website project, YouDo is here for your help. With a vast database filled with verified freelancers and designers of the website, the process of hiring becomes quite easy. However, three simple steps should be followed by the individuals looking for these professionals for hire. First of all, the registration on YouDo should be undertaken. Though the hiring can be done without registering also but it is recommended to do so. After successful registration, the one looking for the web designers on a contract basis can fill a task form with his credentials, specific nature of the job, special instructions for the designer and his budget for the overall project. Once the task is published, YouDo mines its database and handpicks quality designers of the website as per your requirement and budget. You can do the further evaluation by looking at the reviews and ratings of these developers. Funnel them down to few, have a word with some of them, find out who

    Recording A TV Show While Traveling With Movavi Screen Capture Studio

    November 21, 2016
    You will surely get fascinated with the television programs of the country you are visiting in the country. If your laptop comes with a built in TV tuner card, you will be able to receive the television shows that are broadcast in the local channel. You should grab the opportunity to record the TV shows because you might have to wait a long time to come back visiting the country again. To record the local TV show, you will need to install a screen recorder software like Movavi Screen Capture. Movavi Screen Capture is easy to use for recording television shows. It features a recording frame that is adjustable on all sides. The recording frame will appear on its own without you having to navigate to the menu to launch it. The recording frame is like the camera lens and everything that occur within this frame will be captured. If you already know the resolution, you can look under the Select Capture Area drop down menu and see if it is listed there. Movavi Screen Capture gives you the option to manually enter a custom resolution. You must first open the TV tuner software and select the channel that is broadcasting the shows you want to record. After that, you must set the recording frame over the video player in the TV tuner software. You can click on the alarm clock icon to set it to automatically stop recording when the TV shows finish broadcasting. This can save you the hassle of constantly monitoring the recording of the TV show. Get more details at www.movavi.com/screen-capture  . When the screen recording is stopped, you will see a video player with two triangles on both sides. You can move the triangle markers to tell the software which part you want to save. for example, the triangle marker tool is useful if you waste a lot of time recording something not related to the TV show in front or at the end. Finally, you can choose the format you want to save the TV show in such as MP4 or AVI and click the Save button. Screen recorded video can be large in size if it has a long video length. You are informed of the size and length of the screencast during the recording. You can record the screencast in parts and transfer each part to an external drive if you feel that the video size is getting much too large for your computer hard disk to hand. After saving the screencast, you can play it on your own media player to see if it the recording of the show goes smoothly. You can also save the screencast in a mobile phone compatible format so that you can watch it on your smartphone afterwards while you are on the airplane. Before clicking the Save button, you want to play the video to see if the entire TV show is recorded properly. You can press the Delete button if you feel that the

    Things To Know About HotPrinting

    November 19, 2016
    HotPrinting like any other printing stores and show room provides its customer with the service o printing hat so ever is require. Being a part of an organisation or any firm, one must have come across much such time when there came a need of getting something printed. Be it the launch of some new products or services, an exhibition, participating in the trade fair, decorating the office, some kind of advertisement or marketing for the products, in every case there is requirement to have a hardcopy printed in order to advertise the particular scenario. Even in schools and colleges, the students or the management somehow or the other needs to get posters and pamphlets printed. In the toddler schools where they give the starting lessons to the infants, posters are the best suitable way. This is because colorful posters and papers always tend to grab the attention of each and every human being. Toddlers are the ones who do not even tend to pay attention towards one single thing for a long time. Hence, in order to teach them with the basic alphabets, numbers, their spellings and common fruits an vegetables, posters play an important role as they contain pictures along with the text that excites the toddlers. HotPrinting is one such company that serves with the printing of all such posers and document within the shortest span of time possible. Searching a little on the internet would assure one of the facts that HotPrint holds a high reputation and quality in the market since years and have a huge number of happy and satisfied customers so far. They serve their customers with the best of their professionals and services and the professionals working under HotPrinting are experienced enough to dig in to the depth of any information given to them so as to put their best on the printed sheet of paper. Starting from a small discount coupon to the largest of banners, everything gets printed with ease and with the most suitable color combination so that things do not look weird when on display or use. Printing each and every information, numbers, and dates in the exact way it has to be printed is what HotPrinting rely upon. They make sure that nothing gets missed out when printed. In case one has the need of getting some prints in bulk in the near future, it is advisable to try HotPrinting and experience the difference.

    Why Hot Printing Is Cost Effective?

    November 19, 2016
    Everyone uses printing services in their life, whether for personal purpose or commercial purpose. Printing process needs to be understood before going for any printing tool for marketing. You may get printed only images of your product or you may choose images along with introduction of products. Printing means three dimensional images that portray your brand’s qualities and form image icon. If you are going for the reputed printing firm for getting your printing jobs done then you really need not have to worry about anything further. How many times you have heard about hot printing? Nowadays hot printing is recognised as most cost effective and durable pattern of printing. Understanding the concept of Hot Prints is not much complicated. The best thing about going for Hot prints is that you can search for them online, learn about them, hire them and place your order with them online sitting at home. No wonder there are many and many other printing firms which you can hire and place your orders with, but going for the reputed and reliable firm is really very important. No doubt, Hot prints is a great option and you can easily and without any doubt go with them. While choosing the tool for your promotional benefits you may get confused. Choose according to your purpose to target huge audience in single stroke. Poster printing is one of the easiest marketing weapons in today’s time. Poster printing with the help of hot printing is much cost effective and durable. If you have organised an event and you want to announce it in the public then you can go for poster printing via hot printing. Hot printing allows you to choose thicker materials which can bear the weather effects and the brightening colours used by them can attract public which can fulfil your need and can make your job easy. This investment on the printing process of marketing tools leads you towards the success of your event. Online services are available today and hence looking for hot printers and learning about them is not at all a tough task. Placing your order with them is easy and getting it delivered at your door step is exciting. So, why to waste your time here and there looking for printing firms when you can place your order with Hot Prints, a reputed and reliable name in the printing market.

    60-40 Scrapped: Good or Bad?

    November 18, 2016
    The Joint Entrance Examination Apex Board has finally decided to scrap the current system of 60-40 marking scheme. Till now, the JEE Main rank is calculated considering two factors. 1. JEE Main Score. 2. Board Marks. Find out the difference between Ranks and Marks JEE Main score in given 60% weightage, and board exam is given 40% weightage. They also had to secure 45% in each subject. However, now onwards, this system will not be followed, instead, the criteria is changed to the following: Only a minimum of 75% or rank among the top 20 percentile students in their respective board exams is required. NIT’s, IIEST, IIIT’s, and Government Technology Institutes are going to accept the new selection criteria. The old system brought a lot of burden on the shoulders of the students and expected them to excel both in the boards as well as the JEE Main exam. While this may not be impossible, but it most definitely is not a cake walk. From what we think, it’s an over burdened expectation from the students who are yet to actual put their first step in the outer world. A person will put in effort for something he really wants to achieve. It sounds illogical and appalling to put in effort on something for something else. Would you be given a drivers license for a four wheeler on the basis of checking how you drive a two wheeler? No. Exactly. You may argue that this is the level of excellence that is needed if someone wants to get into a reputed college, but that doesn’t have any strong argument in it’s favor. Hence, we welcome this move by the authorities and are sure that this will make thing easier and more relevant for all the students.

    Things To Know About Mobile Phone Battery

    November 18, 2016
    Power is fabulous — when you have it. When you don’t — like those times your mobile phone battery goes dead— you’re sunk. No wonder you find heavy users of mobile phones rarely using power-hungry features such as video calling. Many carry extra battery packs with them. Batteries have been the foot soldiers of the digital revolution, but the lifeblood of mobile phones. Unfortunately, battery technology hasn’t kept up with the rapid pace of technological advancement. Recent research indicates that the amount of energy a battery can store is growing by 8 percent a year, whereas mobile phone power consumption — mainly due to backlit colour screens and high-speed wireless networks — is growing at more than three times that rate. Most mobile phones are sold with a standard battery that gives you an average talk and standby time. So what can you do when your phone battery is dead or the charge level indicator starts acting up? Purchasing a mobile phone battery is not as simple as buying an AA-sized battery from your corner store. There is usually more than one type of battery available for a given phone. In addition, weight, lifetime, talk time, and cost should be taken into account. All these factors can have a significant impact on your mobile phone experience. Talk Time and Standby Time Talk time deals with making and receiving calls. Standby time is when your phone is turned on and you’re not talking to someone. Most manufacturers specify talk time in minutes and standby time in hours. Talk time usually varies from 180 to 750 minutes, whereas standby time varies from 200 to 400 hours. Why is talk time dwarfed by standby time? Because your mobile phone has to transmit power during talk time. Manufacturers are constantly striving to minimise power consumption through smarter designs. Most of these power saving techniques have only helped prolong standby time. Talk time hasn’t improved a lot because the power needed for the transmitter hasn’t changed. (Significant improvement in talk time can be achieved only through new battery technology.) This means that a phone with a week or more of standby time may still manage only an hour or two of calls before its battery become flat. When a manufacturer specifies talk time of 450 minutes and standby of 240 hours, it means you can either talk nonstop for 450 minutes or go on nonstop standby for 240 hours — but not both. In real life, you use a combination of talk time and standby, and therefore your talk time and standby time can be significantly lower than the manufacturer’s specifications. Battery Capacity The capacity or rating of mobile phone batteries is measured in milliampere-hour (mAh). The capacity of most batteries varies from 500 mAh to 1200 mAh and depends on the type of battery. Generally speaking, higher capacity leads to longer talk time. For a given phone and battery type, choose a battery that has the largest capacity. This will give you more talk

    Versatile Screen Capture Software Available Online For The Users

    November 17, 2016
    As the use of the computers and laptops are well known to all these days, it is not necessary to go in-depth of this. However, there are so many different features which a person needs to understand to make the best use of the technology that are found these days. One of the features is Movavi Screen Capture Studio. This is an ideal feature where your computer screen can be captured easily. There is screen capture software that is available online. If you have to frequently capture the screen then you can get one of this software which would simplify your work. There is amazing software that is available out these. Thissoftware offers such versatile features that help the user to add several effects to the screen shot that they have taken. They can be best used according to the creativity of the person. The use of screen capture software is one of the easiest and simplest ways to capture the screen. The simple click on the software would do the job. You can easily take a screenshot of anything that you want.  This can be instantly used and best results can be obtained. Methods To Take Screen Cast And Methods To Edit And Save The Video If you are aware of the screen capture option, then you would know about its features and uses as well. The Movavi screen capture software is essential to create videos and to effectively capture the streaming videos. If you have to take a snapshot or capture Skype calls you can do with the Movavi screen capture software. First set up the screen capture on the windows, then capture your screen cast, in the third step edit the video and the final step is to save the video. If you want to edit the videos or use some amazing filters then you can make use of the processing tools to get the best results. The options that are given here are commonly used by people once they learn the potentials of the software. There are several such options that you can use, such as making professional screencast with Movavi Screen and polishing of videos using the editors and so on. If you want to learn them in detail then you can make use of the tutorials to get an idea on the different ways that are used to capture the screen video and learn how to save those screen videos in appropriate format.

    Build For Tomorrow Today With Fresh Marketing and Recruiting Solutions

    November 17, 2016
    What do human resources managers, advertising agents, and sports coaches all have in common? They all know how to build a winner. After all, when it comes to building a great sports team, the best coaches, general managers, and owners all know that it begins with great talent and even better leadership. Human resources managers likewise know that to have a successful company, you need to have quality people in the trenches directed by the best leadership around. Of course, knowing that you need talent in order for your business to succeed is one thing. Actually attracting that talent to come work for you? And to motivate that talent to reach its full potential once it arrives? That’s something else altogether. Particularly in the modern online marketplace, recruiting the right people can mean the difference between your company being buzzworthy and trendy or stagnant and stale. Here’s just a few ways by which online advertising agencies can help you get the word out about your company, and recruit a winning media and marketing team as well. Digital Marketing One of the fresh realities of this brave new marketing world in which we live is effective advertising and overall presence on social media. Nowadays, if you’re not on the Internet, you may as well not exist business-wise. If you’re not on social media, you’ve forfeited the chance to reach customers everywhere from across the street to around the world, furthering the impression that your business is an obscure, invisible nothing—and thus, you’ve lost your chance at acquiring key talent. The best advertising agencies know this, and they will work with you to spruce up your overall online image and the effectiveness of your website. From designing a social-media friendly logo and graphics to creating effective SEO (Search Engine Optimised) articles and online marketing content, these companies provide some of the best online solutions available. These techniques drive people to your site by increasing your placement and prominence in Google and other search engines, and an advertising edge is absolutely essential nowadays. It drives up your exposure, your overall image, your ability to effectively market to others, and it increases your profit margins as well, thereby making you a more attractive company for fresh talent. Recruitment Websites In the same way that being a successful sports team can attract free agents’ interest, becoming a more successful company via SEO, social media management, and other effective forms of digital marketing can attract new employees to your site organically. The best teams and companies always scout the competition and talent pools for fresh talent. The best holistic digital marketing and recruitment companies thus offer scouting and “head hunting” services, allowing you to view the work of the best people out there. You can also craft a job application in proper form, and then leave it with the digital marketing company to give you real recruitment solutions. This approach can be incredibly versatile, allowing you to do everything from filling a current and pressing need

    Why Is Protecting Business Data So Important?

    November 1, 2016
    As a business owner, no decision made regarding your business is ever made lightly. Even when you are doing something as simple as shopping for electronics for your business, you are going to be faced with decisions like should you buy a secure USB flash drive or could you get away with a flash drive that isn’t encrypted? Now, any seasoned business owner is going to point you in the direction of the more secure and encrypted option. Why? Well, this is because data can make or break a business depending on whether or not it is protected. Regardless of if the data of your business rots on a computer in your office or gets passed around to other facilities using a file transfer service, you are only going to benefit from understanding how protecting your data protects your business. Data Drives Revenue As a business owner, what do you think about? Chances are pretty good budgets and revenues are topics that come up a lot. What some business owners do not realize is there is a strong connection between your business data and the bottom line of your business. A shoe store, for example, could use rewards and coupons in order to track repeat customers. A doctor must keep all of his or her patient records current and classified. A business owner has to keep up with the inventory of his or her stock. Each of these examples have one thing in common – data. Without data, none of these business owners would be able to stay on budget or meet their revenue goals. Now, imagine if a hacker was able to access your business data. This hacker could make good money selling the information to a competitor who could use the information to make their business blossom and kill yours all at the same time. This hacker could also apply for credit cards with your customer’s personal information and then use the credit cards to go on shopping sprees. Data Breaches Are Expensive It can also be helpful to think about how much a breach of your data would cost you. After all, what business owner likes spending money? According to a Ponemon Institute study, every compromised record during a data breach cost a business owner $214 in the year 2010. The study also revealed that this was $10 more than just a year earlier. If the trend followed that $10 increase every year, every compromised record during a data breach today would cost a business owner $274. Now, just imagine how quickly that cost climbs when hackers compromise hundreds of records at a time. How Do You Start Protecting Your Data? Now that you understand why protecting business data is so important, you are going to want to know how to get started. First, you need to answer these questions: How much data needs to be backed up? What kind of data is being backed up? What operating systems are being used? Answering these questions will help

    What Are The Key Elements Of International SEO?

    October 29, 2016
    If your website is attracting a global audience, or you are hoping to target people in different parts of the world in the near future, it is probably time for you to consider an international search engine optimisation strategy. This is especially true if you are already attracting website visits from people who speak different languages. Essentially, international SEO is a form of geo-targeting. By working with your SEO consultants, you can help to ensure your website content is as relevant as possible to users in different regions, with a view to improve their entire experience in order to reach your online objectives. So what are the key elements involved in international search engine optimisation? SEO Research Before embarking upon your new international SEO strategy, it is important to carry out the necessary research about your audience and its demographic make up. If you are attracting significant traffic from a particular part of the world, it makes sense to cater to that audience, but you may not need to cater to all languages. Using Google Analytics, check for the volume of traffic from particular regions and identify any noticeable trends. Check the used keywords using both Google Analytics and Search Console, pay attention to the number of visits per country and language, and build up a clear understanding of exactly who your audience is before targeting the key regions. “If you already have a relatively high or medium organic search visibility with a positive trend… you might want to prioritize these markets,” says international SEO consultant, Aleyda Solis, writing for Kissmetrics. Different Languages Once you have an understanding of your audience, the most obvious way to target them is through using the right language. This involves making sure website content and navigation is in the primary language of the region you are targeting. Avoid using automated translation tools and instead focus on getting native-standard content. Speak with your search agency regarding implementing hreflang or language meta tags to tell search engines which languages you feature on your website and to avoid duplicate content issues. “When publishing a site targeted for an international audience the content needs to be translated to something a native speaker of that language can understand,” explains Ludmila MacLean, an SEO analyst from Hall Internet Marketing. “If at all possible, having a native speaker correct your generated content always helps.” Locally Relevant Content While language may be the most obvious way to target an international audience, it is not enough to constitute a successful international SEO strategy. Instead, you need to make sure your content is locally relevant. This is especially important now that search engines like Google have placed a greater emphasis on locality. Straight translations of generic website content may not encourage people in other parts of the world to engage fully. Instead, make sure your content references the local currency, operates according to the local time zone and offers local contact options. Consider the culture of the region when deciding on things like slogans

    A2 Web Hosting Offers Tips on What Not to Do While Choosing a Web Host

    October 29, 2016
    Choosing a web host is a necessary step before anyone can launch a whole new website. Unfortunately, mistakes can be inevitable in choosing the right provider. The following are some of the biggest mistakes that you ought to avoid no matter what. Searching for ‘Top Web Hosts’ When people search using the keyword “top web hosts”, they can be redirected to review sites. These are sites which are designed to craft reviews for different companies and rank them according to their overall quality. Openly speaking, do not trust some, if not all, of it. Most review sites earn money by getting paid by the web host companies they feature. They will just most likely rank companies according to how much each company pays them for every signup. Thus, most data are actually fake. However, there are also web hosting review sites that are true to their word. We also can’t generalize this notion. Looking for ‘Unlimited’ Web Hosts Most budding entrepreneurs who want to start their online venture or fresh bloggers who are excited to launch their first blog asap might easily get enthusiastic upon seeing the word “unlimited”. However, the word “unlimited” can’t really work in the web hosting industry. It’s an impossibility for clients to be able to host unlimited domains with just a single hosting account. Perhaps they mean “unlimited bandwidth or storage for those with unlimited budget”. Don’t easily fall into this trap. Price over anything else Setting the pricing as the only factor in choosing your web host is totally not ideal. Although cheap packages are good for your pocket, the purpose of setting up a site or blog to earn will be defeated if you can’t be given a decent web hosting service. However, there are really those websites that offer real value, such as that of a2 web hosting. If you have friends who are currently enjoying affordable yet high-quality web host services, do ask for their first-hand recommendations. Ignoring the ToS The Terms of Service and Mailing Policy are ignored most of the time. Not reading the ToS means unwanted trouble eventually. Read this page thoroughly to know the exact coverage of their services as well as their refund policy. Before believing their “hassle-free refund” banner, check out the ToS first and further see for yourself. Signing up for a longer period of time If it’s your first time trying out a web hosting company, don’t immediately sign up for the annual plan and pay in advance for the long-term coverage. You might have a hard time getting your money back should you end up unsatisfied sooner or later. If the site has a trial period, that would be awesome. Try that out. However, if they only offer monthly or yearly subscription, choose the former. This way, you can still have the chance to explore the actual quality of their service before committing to a longer plan.

    How To Manage Your Company’s Online Reputation

    October 27, 2016
    Online Reputation is all about creating a positive impression of a company on the web. Management of the same involves the process of pushing unwanted, irrelevant and negative content to the bottom and promoting the positive content on the top of Google search results. These links on the Internet create a very favourable view about your company, website, products and services in the market. These promote goodwill in the market, thereby promoting the name of your company in a positive manner. This is also known as digital reputation management. Strategies to Manage Online Reputation This involves a few simple yet effective ways to create a positive view in the market. These steps are mentioned below- Supervising the existing content of your company’s products and brands on the web. Managers keep an eye on the content created by writer such as blogs and comment on the blog. Similarly articles and press releases are also meant for the welfare of the company website. Promotion of the positive content already on the web. Creation of profile on social media and new content. Being actively involved on the social media, including social networking sites, blogs and forums. Aiding the company in positively responding to the negative reviews and perception on the social media Creating positive matter that is very important for the success of your company, brand, product and service. Devising tactics to make your company customer friendly, managing online customer interaction interfaces and offering relevant company information on the web. The Internet has become a very vital part of our lives. The content that the Internet displays about you has a great impact on your reputation. Today, your reputation lies in the hand of some random people whom you don’t even know or identify. Online reputation management services are very significant for your business. You can manage the things or content people should view about you, thus giving the control of your own image. It has a huge impact on the decision that the customer may take about going with your company’s brand. If the strategy is undertaken in a successful manner, it can impart tremendous growth to your company. But if undertaken wrongly, it could have adverse effects as well. Some of the key benefits of online reputation management are mentioned below- Assist in resolving the complaints of customers positively and quickly. The positive response to the complaints of the customers also indirectly portrays to the customer that the company cares about them. By this tactic you can earn the trust of your customer. It also enhances the online endorsement of your brand. There are many a leading reputation management companies in India that offer the above mentioned services. They manage the perception about a corporate, company or website on the Internet based on the search engine result page and social media.  They use the same tool as Search Engine Optimization but their goal is different.

    Trust The Brand Which The World Knows

    October 25, 2016
    When there is a legacy attached with something, people always endow their trust in it. And that is exactly the case with Liberty, a company that has been building safes since the year 1988. They are the leading manufacturer of not just the normal safes in your house but they are especially known for manufacturing gun safes. These are something that need to be built with utmost precision and with the best material available or else there could be a life at risk. So, what is it about liberty safe guns that sets them apart from other gun safes. The gun safes may have been manufactured by a company which is not very old but they do know all the tricks under the book and manufacture a gun safe that has a world-class quality. The Liberty gun safe reviews will also tell you the same story. People who have used the gun safes by them know that they don’t have to worry about burglary or the gun safe becoming a pile of ash in a fire onslaught. From hammering to actually breaking it, there is nothing that can get the Liberty gun safe down. The Best Model of Liberty If you have never bought any gun safe before and have no experience whatsoever, you can start with the premium series of the Liberty gun safe which is the presidential model. They come with RSS model of excellence and this will give you all the trust you need when it comes to gun safes. The coveted mark of safety is issued by UL and they only provide such a mark to companies and products that actually deserve it. As said above, the liberty gun safes are fire resistant as they have been tested to withstand more than 1200 degree of heat for more than 2.5 hours. This ensures that even when your house goes up in flames, you will have your amuunition safe in your liberty gun safe. This gets you rid from the headache of getting an insurance for the gun safe. Not only this, if you are not satisfied by what we are saying about their safes, then you can always go and check their online account which has proper videos that shows the workers hammering and putting their safes on fire. If this doesn’t break it, than nothing will. The company has a long legacy of providing safes and they are doing so because they know how to keep their customers happy. Liberty gun safes come with proper warranty and they will have you covered for life. That’s right, covered for life. Anything happens to your safe, any type of manufacturing defect will be covered by the company to give you your gun safe back in the right condition. Be it break-ins, fires or other mishap that had led to the destruction of your Liberty gun safe, the company will come at your house and repair it. They also have a policy where if your gun safe cannot

    The Do’s For Printing Door Hanger

    October 12, 2016
    Door hangers have been a part of marketing world since a long time. They are a perfect way to acquire the attention of the target clientele if you approach them with the right design and concept. It is very easy to make a custom hanger design, but you need to take a look at these essential tips first. Consider these before you commence designing your door hangers. Make it precise Make sure your door hanger has a focus to intensify the impact they have on clients. It is a perfect way to promote a specific product or service and draw your target audience for an upcoming event. If you’re working on branding, then door hangers are the best bet, but make sure you focus on the right thing. Make it colorful The theme, design should ring with your present branding, but if you don’t have any idea of door hangers, then make sure you hire professionals for your assistance. Colors gran the attention of every single being, so ensure you invest in full-color printing to get the best possible quality. Do not forget to use variety- like darks, lights and contrasts! Coat your design A reliable printing company will possess the needed technology to coat the design and paper they have used to make your door hangers. Though it will add to the price, but the lustrous shine will be worth the price. The aqueous coating works as a protection layer and helps in longer lasting. Look for a repute and reliable printer Even though your design may be efficient, but a poor printing job will ruin your chances to amplify your advertisement and promotions. Do not allow a discounted printing job hamper your image. 55 printing possess all the expertise and equipment to come through for you for top quality printing.

    Establishing Proper Hygiene For Your E-Mail List

    October 7, 2016
    Proper e-mail list hygiene might seem like just a detail of little importance, but in fact it can bring you more benefits than you’d suspect. The first step is getting a trusted e-mail list verification service – if you don’t know any yet, you might want to try correct.email. It will help you to clear out your e-mail list and get the most out of your e-mail program. Still, there are a number of other helpful tips that you can follow. By reading on to learn more, you can get rid of all the invalid and non responsive e-mail addresses on your list once and for all! Don’t Buy a List From a Third Party Vendor Buying e-mail lists from third party vendors allows for a few short term benefits, but is not recommended over the long haul, for a variety of reasons. The file that you purchase will typically contain a few helpful leads and a host of inactive accounts. These lists tend to place you in the inboxes of people who are not looking for the goods and services you are providing and this means that you will be sent to their spam folder expeditiously. Get Rid of Accounts That Are Not Linked To A Person All of the role accounts on your list need to be removed as quickly as possible. If the account is info, support or abuse related, this is a sure sign that it needs to be removed from your e-mail list yesterday. In all likelihood, these role accounts are not opting into your list on their own, so remove them from your list as quickly as possible. Seek Out Your Invalids and Bounces While the majority of e-mail systems will remove hard bounces within two failed attempts, it is in your best interests to make sure that your account is set up to do so. By ignoring the repeated bounces, you are negatively impacting your company’s metrics and causing your delivery rates to dwindle. If you are sending continuous messages that receive zero engagement, this is a sign that you need to remove your inactive accounts. Examine Your Engagement Metrics If you are confused about how to find out more about which accounts on your e-mail list are inactive or non responsive, take time out to consult with your engagement metrics, as they will allow to find out more about who is actually engaging with your correspondences and who is sending them straight into the spam folder or even their trash bin. You can also find out how many people have unsubscribed from your e-mails. Double Opt Ins One of the best ways to make sure that your subscribers have opted in and are fully on board with receiving your message is by requiring a double opt in. This keeps e-mail recipients from opting in by mistake and opting out when they realize that your messages do not cater to their specific needs. Finding out who truly wants your e-mails helps you whittle

    What Are Locked Phones? Learn About It!

    October 6, 2016
    Locked Phones Major carriers lock their prepaid phones. The only exception has been Vodafone. In Australia two types of SIM locks are commonly employed — network lock and service provider lock (SP lock). That means only SIM cards issued by the carriers will work with their respective phones. CDMA phones are permanently locked for all practical purposes because your mobile number is programmed into the phone. A few years ago, call rates of prepaid were relatively higher than their counterparts in post-paid plans. However, in recent years they have become cheaper. For most carriers, call rates change with the amount you recharge. Higher the recharge amount, lower the call rates. Remember: Per-second billing applies only for standard calls. Most carriers offer special call rates or free time where per-second charging does not apply. If you are a high user, such as a business user, where you have to make calls to different networks at different times of the day, you may save a lot if you go on per-second charging. Recharge Amounts/ Credit Validity Period The validity of credit varies with carriers and can last from one month to a year with most carriers. Most carriers make you recharge with higher amounts for longer expiry dates. Credit Rollover The answer depends on which carrier you are with. In other words, existing credit does not roll over. However, if you are with Vodafone or 3, your existing credit rolls over to the new expiry date. Existing credit is not lost as long as you recharge before the expiry date. Checking Balance Does you carrier tell you the balance and expiry date whenever you recharge? Does your carrier charge you for checking the balance? Almost all carriers tell you the balance when you recharge and do not charge you a cent for checking the balance. The only exception is Virgin. Voicemail Voicemail involves two components — deposits and retrievals. Most carriers will give you free deposits, but charge you for retrievals. Some charge you for both. For many prepaid customers, voicemail is not important because they just turn their voicemail off. Trivia Have you memorised your mobile phone number? Many people suffer from memory lapse when you ask them their mobile phone number. This phenomenon is especially noticeable in people who recently obtained their mobile number and didn’t have time to commit the number to memory. Is there any way of knowing your mobile phone number other than by memorising it or carrying it on a piece of paper? No. Despite technological advances, there is no simple way to find your mobile phone number. One way to find it is call a friend and get the number from his call records. You still need to write it down or try remembering it. Another option is store this number into your phone book. That is, whenever you obtain a new mobile number, you should add a contact in your phone book called “Me” along with the phone number. That way, you can always

    It’s A Two-Way Game: How UX Design and SEO Reinforce Each Other

    September 30, 2016
    It’s amazing how far we’ve come in building a virtual world—and the most exciting part is that this is just the beginning. Technology has proven to be an effective catalyst for stronger connections and better ways of communication. We’ve seen through the wonder that is the World Wide Web that a lot of things are more achievable now than ever. We are privileged with an almost unlimited access to information. Search engines have brought the power of knowledge right to our doorstep, and many of us are harnessing this power to improve both our personal and professional lives. The Internet contains an extensive database of information that no individual can consume even if he or she lives for a hundred years. This database is collected, collated, and neatly presented to us by search engines like Google, YouTube, and Yahoo. These search engines serve as gateways to knowledge—it is through them that we unlock content. The way search engines present data is a science on its own. Two elements, namely search engine optimization (SEO) and user experience (UX), are used as metrics for search engines to identify which contents are the most relevant and user friendly. They ultimately decide which websites get the most exposure and which get buried in the noise. UX and SEO—what exactly are they? Many people are under the impression that these two stand alone, but is that really the case? Are UX and SEO better taken separately, or are they two elements that should go hand in hand? Understanding UX and SEO SEO and UX design are two concepts that are not hard to understand. SEO is about optimizing a web page so that it is embedded with search elements like keywords, meta tags, and descriptions that allow visitors to find the page easier. It works for the sake of page ranks on search engine results pages (SERP). UX, on the other hand, is about telling a story, meeting emotional intelligence and curating content that is relevant to visitors. UX is an indispensable part of the web development process, while SEO is more like a footnote that is added when everything else is in place. UX and SEO on the Same Ground Contrary to what some web designers and SEO specialists believe, UX design and SEO work hand in hand. They are both geared towards the same goal: to drive an effective content marketing campaign that attracts users and makes them stay. UX design guarantees the quality of the content in a web page. Its main function is to make sure that visitors stay and make a transaction. This can be in the form of an email subscription, a purchase or just a loyal readership. A UX design should appeal enough to visitors for it to be effective. As a Moz guide explained, “[User experience] provides an indirect but measurable benefit to a site’s external popularity, which the engines can then interpret as a signal of higher quality…. Crafting a thoughtful, empathetic UX helps ensure that

    How To Earn A Living With Contentmart

    September 28, 2016
    One of the most leading content providing platforms like ContentMart is which are completely rely on content writing. As a client, you can easily find lots of freelance and quality writers here and hire the most eligible content writer for your project. As a content writer, you may also find lots of writing jobs from ContentMart and also you can earn a good income on daily basis with this site. If you didn’t try this site, it’s great time to try this website. In order to get daily basis work, the ideal place is on freelance writing job portals like Contentmart. Many online marketers visit at content mart and find writers who will write content for them. Contemtart is one of the best platforms for content. It only focuses on the content not other services. Many sites like Upwork, Elance and Guru give other services. If you would like to earn good income on this site quickly, you need to increase the bid on projects daily. Several people admire the value of the contents adequately that they are ready to pay $20. Obviously, you may find clients who would like to get articles for INR 60 each. You should only avoid them and keep seeking for clients who know the importance & value of content. For a content writing task on the site, a client can simply place their order. The writers will start bidding on the project and after that the customer gives the order to the suitable writer after talking with them. The writer should provide the articles are delivered according as per the wishes of the customer. The client will pay once he is satisfied with the quality of the articles. The client may deny and reject poor quality content. This feature of this portal assists to provide good quality articles and contents along with attaining the freelance writers and web content copywriters. Due to its several Indian freelance writers from all walks of good reviews and life, the site has been growing quickly. It is a well known fact that the amount of writing jobs is increasing day by day. This is great news for writers in India. If you would like to earn more in this field, then you need to include dedication and discipline in your schedule. You need to give work on deadline to get more work opportunity from same client. You should focus only quality because poor quality can lose the client and trust as well. So, it is very necessary to give work with good quality and within the deadline. This way, you can make strong profile on the contentmart and get many projects from other clients.

    3 Measures To Increase The Security Of Your Web Development Projects

    September 27, 2016
    Imagine this: You’re tasked with developing a PHP web application for a fast-growing startup. You spend months writing code and going back and forth with the client’s project manager to get their approval. After 4-6 months, you complete 90% of the work, and just need to add finishing touches before you deliver the final product and see your bank account fill up. But one night, as you sip a warm cup of coffee while working on the last part of the project, something goes wrong. The web application page returns a 404 error. You think you entered in the wrong URL, or made another mistake. You try everything, but nothing works. In the end, you discover that the server and database (hosting your web application) were hacked. All your hard work goes down the drain. You browse the internet to see if there’s an escape, but all you find is stories of web developers who lost their project data to adversaries because they didn’t take any measures to increase the security of their web development projects. While certain aspects of the project are destined to fall through the cracks, you can take a few steps to keep your web development endeavors secure from adversaries. Below are 3 measures you can take. Backup Your Data It’s essential to create a backup of the data stored in your database and server. You can use a cloud backup service as well as store the data on an external hard disk. Remote data recovery services are available for web developers who’ve already suffered data hacks and losses. Such solutions bring back the data that’s not recoverable through normal commands and provide the fastest option in an emergency situation for projects which are still ongoing but have experienced data loss due to hacks, corruption or error. Use Server Side Sessions & Don’t Keep User Data On Front-End When you’re managing a web development project, it’s likely that you’re using sessions. Make sure to use server side sessions instead of client side sessions. If you’re not aware of which sessions are being used, check the cookie for the apps domain. If you can see any identifiable details, modify them immediately. Identifiable information is an eye candy for hackers as it helps them to get into your system. Also, don’t keep user sensitive information on the front end; the less you reveal about your project’s underlying structure, the better. Work on Projects with Encrypted Connections Whether you’re working from the premises of your office or from your mobile office, always use encrypted protocols like SSH to validate the security of the resources you’re going to access, using OpenSSH and other verifiably secure tools. That’s because with weakly encrypted connections or unencrypted connections, like HTTP and FTP for websites, you can be a victim of network sniffing and man-in-the-middle attacks. Once your login credentials are compromised by an adversary, he/she would be capable of doing anything you’re able to do. With these 3 measures, you’ll dramatically improve the security

    9 Services That An Efficient Web Design and Development Company Should Provide

    September 24, 2016
    There are many reasons why one might require the need of an effective, efficient and professional web designing and development company. Web companies in Lebanon¸ in particular, are increasingly being known for providing quality services at affordable and economical rates. As such, there are guaranteed to be countless reasons why one might want to avail their services. But while many people are aware about basic website designing and creation as potential services, they are not aware of all the other additional services that a web design and development company actually should be providing to its potential customers. As such, they are not able to take full advantage of the services that a web company should be offering to you. So on that note, here are 10 services you should be looking for in an efficient web designing and development company: 1) Content writing services: One of the most important service that you can avail from a web company includes content writing.  Contrary to popular belief, content writing is not an easy task. There are many different skills that are required to write online content. Be it proofreading grammar errors and running a spellcheck, ensuring that the content is SEO friendly, making sure it’s catered to your target audience, ensuring that there is a flow and rhythm or making it a certainty that no content is plagiarized, all of this needs to be kept in mind before writing content for a website. As such, hiring a web company for the same is advisable. 2) Video production services: Producing videos for the internet is also a task in and of itself. There are many different types of web videos that are produced for the internet. This include, but aren’t limited to, website promotional videos, website presentation videos, corporate web presentations, vlogs (video blogs) and even viral videos needed for viral marketing. Considering this, it’s important to avail the services of a web company that excels at video production as well. 3) Mobile application development: If you have a website, chances are you might want to get a smartphone application developed as well. Believe it or not, but there are web companies who actually offer mobile application development services to potential customers. And instead of you having to go to different companies to get all of these services, don’t you think it’s going to be an incredibly convenient option to get all of them from one single company? 4) Website maintenance services: Just having a nicely designed and functional website is not enough. In the long run, the website’s overall maintenance is important as well. And for your benefit, you should opt for website maintenance services from the same company that you choose for your website’s creation in the first place. As it happens, some of the best web companies around the world do just that. They offer website maintenance services that include, but aren’t limited to, updating content, fixing any recurring bugs, updating the site’s functionality on a regular basis and getting
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